Consumer Research

Using consumer research, you can gain a deep understanding of how your customers think and feel and build a successful business on these insights.

Retail Research

Retail research involves the tracking and monitoring the movement of client products in retail outlets.

Health & Social Services Research

We have extensive experience in both small and large-scale research projects for the health and social sector, in Zimbabwe and regionally.

Business Surveys

From business feasibility studies to creating actionable dashboards of key metrics, Select Research is your business partner of choice.

Regional Surveys

Select Research operates within Southern Africa and has the infrastructure and personnel resources to undertake any project, no matter the scale or complexity.

Hello!

We are Select Research

We specialise in marketing research, baseline survey, monitoring and evaluation, assessment and population surveys.

With over 15 years experience, Select Research is one of Zimbabwe’s fastest growing and dynamic research agencies in the country. We are committed to world-class practices in the delivery of quality, actionable insights to our clients. We use leading technology-enabled methodologies and are on the cutting edge of innovation in the market.

Featured Surveys

Superbrand Survey

SuperBrands Zimbabwe

The Superbrand concept is meant to promote the discipline of branding in the country, as selected by consumers and industry experts. It aims to identify those brands that are performing above and beyond others within the market.
CSIlogo

Customer Satisfaction Survey

Select Research and its partner CICM adopted the ZimCSI which uses customer interviews as input to a multi-equation econometric model developed by the American Customer Satisfaction Index (ACSI) at the University of Michigan’s Ross School of Business.

Wits Regional Health Survey

Select Research have been selected to carry out the KAP _ Knowledge Attitude and practice study in the region covering 10 countries namely Botswana, Malawi, Zambia, Zimbabwe, South Africa, Swaziland , Lesotho, Namibia, Tanzania and Mozambique.

Global Best Practice

We benchmark our research against worldwide standards.

Qualified Experts

Our senior researchers are multi-disciplinary with cross-sector experience.

Strategic Insight

We transform knowledge into insight and actionable solutions.

Complex Projects

Our research projects are have detailed plans which are delivered on budget, on time.

Professional Integrity

Our service quality and personal integrity of our team is second to none.

Why Work with Us?

We consider our research team to be a part of the client’s broader team, tasked with implementing a specific confidential project. Our focus is on providing value through accurately interpreting and highlighting findings and their significance. We strive to bring out the strategic implications as well as “the big picture” for the organisation as a whole.

Select Research

Full-service market research service for consumer and business to business clients and the health and social sector.